Google Next

Client
Paralucent: Google NEXT Event

Services
Art Direction, Concept development.

Year
2023

For the Google NEXT event, I worked as the Art Director and concept developer. The objective was to create a visually compelling and functional concept that used Google’s branding to guide attendees to the Google NEXT booth. The design was inspired by a map, symbolizing the journey and discovery theme of the event.

Key Responsibilities:

  • Art Direction: Led the visual direction to ensure consistency with Google’s brand identity.
  • Concept Development: Created a map-based concept to navigate attendees to the booth.

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